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How has the Great Recession changed the behavior of the American consumer? Which changes are temporary, and which are effectively permanent? What are the implications for marketers, investors, and policy makers? We'll provide the answers. |
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The economic, political, and social trends that we've been discussing are largely a product of the shift in population increasingly to newly important communities. In 21st century America, communities will differ dramatically from the big cities of the 20th century, but in important ways they are just as different from traditional suburbs and rural communities of earlier eras. We'll discuss the factors behind the rise of these new communities and their implications for the future. |
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China has become known as the “world’s factory.” But the focus on ever-cheaper products at ever-higher volumes has led to serious product quality problems that not only impact the contract manufacturers, but brands in the U.S. and the EU for which they manufacture. How is this trend likely to develop? What will China and its competitors do to resolve this problem? What can you do as a manager, consumer, and investor to avoid becoming a victim of future defective product crises? We’ll give you the answers. |
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